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Amanda


Let's make it pretty sexy thought-provoking crazy funny sophisticated dirty whatever you need it to be.

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Amanda


Let's make it pretty sexy thought-provoking crazy funny sophisticated dirty whatever you need it to be.

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About me

Hello! I'm Amanda, Integrated Creative Services Head over at CNN Philippines. That means I head the print design team, the client-servicing creatives team, and the network creatives team. Together, we build the CNN Philippines brand and find new ways for clients to parter with our network.

I didn't always sound so serious. Before, I was a copywriter in the advertising world, which, after four years of studying Management in Ateneo de Manila University, was dreamland for me. When I'm not working on client briefs, I'm doing design projects for fun.

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Writer

Writing is my first love. From filling up my diary in fourth grade, to being EIC in high school journalism class, to writing feature articles for the university paper, to crafting headlines and call to actions, finding the perfect set of words that reel you in until the last period is my own source of happiness.

Designer

Growing up in a family of designers, I feel both #blessed and cursed. There's no immersion quite like growing up in a home where aesthetics is fundamental, and every object is a deliberate choice. While the influence is strong, there's also the desire to slowly carve out my own style, and create my own vision.

Digital Native

Tech trends. Beta testing. Social media. Being a Millennial has its perks, and thriving in the digital world is the best of them all. I have a knack for converting people into users of my latest favourite apps, and quickly integrate new technologies into my life/work flow. It's been helpful in both my advertising and design pursuits.

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Advertising


What's the big idea?

 

TV, Radio, Print, Digital, Integrated. Five years of crafting communication and creating solutions for international and local brands. These are the campaigns I worked on with my teams in Media Contacts, McCann Worldgroup Philippines, and MRM.

 

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Advertising


What's the big idea?

 

TV, Radio, Print, Digital, Integrated. Five years of crafting communication and creating solutions for international and local brands. These are the campaigns I worked on with my teams in Media Contacts, McCann Worldgroup Philippines, and MRM.

 

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Design


Hello, logo.

 

Freelance design work that I did for startups and small local businesses. There's nothing quite like helping an entrepreneur find the perfect visual identity

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Design


Hello, logo.

 

Freelance design work that I did for startups and small local businesses. There's nothing quite like helping an entrepreneur find the perfect visual identity